Marketing execution, made measurable.
Who we serve
Ledger is built specifically for retail, trade, and wholesale brands turning over $1M–$10M/year who are ready to tie marketing directly to revenue.
Sell physical products online, in-store or through wholesale channels
Manage repeat customers, promotions and seasonal campaigns
Want better customer and campaign insights
Need stronger marketing structure and reporting
Are tired of disconnected marketing activity
Want marketing tied back to revenue, margin and business performance
Need a clearer understanding of where the next growth opportunity sits
Want a hands-on partner to manage and improve the marketing function
Trade Businesses
Built for suppliers distributing physical products to commercial clients, trades, or reseller networks.
Examples may include:
Commercial kitchen suppliers
Building and trade suppliers
Wholesale distributors
Packaging suppliers
Industrial products
Hospitality suppliers
Trade equipment businesses
Retail & Direct-to-Consumer
Built for brands selling directly to consumers via e-commerce, retail storefronts, or multi-channel networks.
Sectors Include:
Apparel & Fashion
Homewares & Interiors
Beauty & Cosmetics
Lifestyle Brands
Sporting & Outdoor
Food & Beverage
Specialty Retail
See what we do best
Paid Digital
Custom Google & Meta channels built to acquire profitable buyers.
We audit historic ad accounts, eliminate budget leaks, and cross-reference ad metrics with real sales data,ensuring every dollar spent drives bottom-line net profit.
Campaign Management
A proactive 12-month Go-To-Market framework that replaces last-minute promotional panic.
We synchronize inventory, creative, and segment-driven messaging across search, social, and CRM to maximize launch margins.
System Integration
Automated tech stacks that unify your sales, CRM, and tracking tools.
We connect your platforms, repair broken pixel tracking, and deploy single-source-of-truth dashboards to eliminate manual admin
Customer Intelligence
Algorithmic database segmentation that isolates your highest-value customers.
We transform messy transaction history into RFM cohorts and self-serve Looker Studio dashboards, training your ad algorithms to clone your top 20% buyers.
Ways to work with Ledger.
01
Marketing Review
Built for businesses spending money on marketing but completely unsure what is actually driving profit.
Comprehensive audit of active paid media and search channels
Offer structure and promotional margin health check
CRM setup, attribution loop, and data tracking review
A clean priority action plan highlighting exactly where cash is leaking
02
Marketing System Rebuild
Designed for established operators who need their technical marketing framework rebuilt correctly from the ground up
Full structural clean-up of paid ad accounts and tracking pixels
Advanced customer intelligence segmentation and database optimization
Automated CRM lifecycle flows and follow-up sequences
Custom business intelligence reporting built around revenue and margin
03
Campaign Relaunch
Focused execution for brands preparing for a major product launch, seasonal push, or critical promotional window.
Commercial offer development engineered to protect your product margin
End-to-end multi-channel campaign planning and structure
High-converting landing page optimization and behavioral mapping
Real-time performance tracking focused on true acquisition cost
04
Ongoing Marketing Management
Complete, hands-on commercial management of your marketing function for a dedicated monthly partner.
Daily monitoring, management, and scaling of all paid advertising spend
Weekly optimization of CRM performance and customer repeat sales
Continuous split-testing of creative elements, messaging, and digital offers
Direct advisory consulting to keep your business decisions clear and data-backed
Ready to find out where your marketing is wasting money?
Fill out the brief details here. We’ll review your current marketing setup, identify the biggest commercial gaps, and get back to you with clean next steps. No jargon, no high-pressure sales pitch just practical commercial logic.
No time during standard trading hours?
We schedule these diagnostic reviews outside business hours, so we can walk through your numbers when the operational noise drops and you have the mental space to focus on strategy.
Frequently Asked Questions
-
No. Most businesses start with the area causing the most confusion or commercial pressure. The free audit helps identify where the biggest opportunity is.
-
Totum Creative can help review, rebuild and improve campaign systems. The focus is always on making the activity more commercially useful, not just increasing activity.
-
No. Many businesses have messy or incomplete data. Part of the work is identifying what information exists, what is missing and what needs to be improved.
-
Totum Creative focuses on the connection between marketing activity and business outcomes. The goal is to help you understand how marketing affects revenue, margin, customer behaviour and future decisions.
-
We offer flexible pricing based on project type and complexity. After an initial conversation, we’ll provide a transparent quote with no hidden costs.
-
Yes. Totum Creative can work alongside your existing marketing support to provide clearer strategy, reporting, customer insight and commercial direction. The aim is not always to replace what you already have, but to make sure the work is connected to revenue, margin and useful business outcomes.